When magic is replaced by Personal Branding

Why to use magic when you can know yourself and use the power of Personal Branding?

For my bachelor I have assiduously studied the impact of personal branding. After study and research I ended up to the surprisingly conclusion that many philosophers, writers from the early 20th century (Dale Carnegie, Napoleon Hill etc) and famous persons already KNEW about this concept but it was rather ambiguous, undefined. I knew about this, unconsciously. It seamed so familiar as I was reading about it, but I never realized until then how powerful this knowledge is. They all used it or they talked about it, but now, since a few years ago it finally has a name: PERSONAL BRANDING.

For some time now scientists have been talking about Personal Branding and how important it is! For me, personal branding is the modern word for success, reaching one's life goals and enlightenment. Is it very important for each of us, whether we are managers, employees, persons searching for jobs, friends, partners. The personal branding is the KEY TO SUCCESS. Use it and you will see.

To explain it more simply: In this process we are finding who we are, what we stand for, what we really want, and how we truly are. We are obliged to think about our mission, our objectives, priorities, our weaknesses and our strengths, our opportunities and threats. And only then, we can unmistakenly decide what to do with one's life.

Personal branding means a continuous development of oneself, a way in which one becomes more accomplished. In this process we come closer to our true selves and this brings happiness and enlightenment. "If you know the enemy and you know yourself, your victory will not stand in doubt; if you now Heaven and you know Earth, you may make your victory complete." Sun Tzu

Creating a personal brand enables us to think more about our future, otherwise people tend to let themselves "go with the flow". Going with the flow is an viable option but using this mentality you will end up anywhere! Why end up anywhere if you can end up where you are meant to be, and all this only by truly knowing yourself.

Think how powerful your desires will be if you know exactly what you want, how you are! A desire that comes from the bottom of one's heart is the most powerful desire. It is like a wonderful spell, enriching your life and moving it in the right direction.  
"The will to win, the desire to succeed, the urge to reach your full potential... these are the keys that will unlock the door to personal excellence. "Confucius

Don't trust me, try it for yourselves!
Have a wonderful day